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Consumer Experience Manager

Employer
Michael Page Marketing
Location
England, Bristol
Salary
Negotiable
Closing date
3 Feb 2022

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Sector
FMCG / Retail
Responsibilities
Marketing
Position/Level
Senior Management
Contract Type
Permanent
Language
English
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Job Details

For this Consumer Experience Manager role, you will develop new ideas and frameworks for consumer engagement (omnichannel touchpoints) in different market environments and for different consumer types / segments and create implementation guidelines in collaboration with tier 1 markets and ready for localisation for tier 2 and 3 markets.

Client Details

Global leading FMCG manufacturer that operates in over 120 markets.

Description

For this Consumer Experience Manager role, your main responsibilities will include:

  • Develop consumer engagement playbook and toolkit for relevant consumer segments and / or markets
  • Develop new ideas and frameworks for consumer engagement (omnichannel touchpoints) for market environments and consumer types / segments
  • Create implementation guidelines in collaboration with Tier 1 markets and/or Tier 2 lead market ready for localisation for tier 2 and 3 markets
  • Collaborate closely with Regional Marketing/Clusters / Markets to ensure full understanding and application of consumer engagement techniques and implementation guidelines
  • Collaborate with Insights to get access to consumer metrics and market intelligence
  • Use brand activation and identity guidelines developed by brand teams as well as best practice guidelines from the activation CoE to create most impactful toolkits that will enable best consumer experience and ROI

Profile

To be considered for this Consumer Experience Manager role, you will need the following:

  • Activation experience at a global and local level
  • Experience of using customer & market insight to drive commercial gain
  • Experience in managing stakeholders
  • Experience of cohesively working with different departments and also global agencies
  • Experience of focusing on the customer journey and having a customer-centric approach

Job Offer

As well as a great salary package, there are also the following additional benefits:

  • Bonus Scheme
  • 25 days holiday (additional 4 days for Christmas break and bank holidays)
  • Pension

Company

Michael Page International is one of the world's leading professional recruitment consultancies, specialising in the placement of candidates in permanent, contract, temporary and interim positions with clients. Worldwide presence Michael Page has grown entirely by organic expansion rather than through mergers or acquisitions. Established as a specialist recruiter in 1976, the group has expanded rapidly over the past 30 years and now has a global network of offices. The Group operates through 166 offices in 28 countries worldwide and 5,052 employees worldwide. Our specialist areas are: Accounting, Tax and Treasury; Financial Services and Banking; Consultancy, Strategy and Change; Engineering & Manufacturing; Human Resources; IT & Technology; Legal; Marketing; Procurement & Supply Chain; Property & Construction; Retail & Hospitality; Sales; Secretarial. A FTSE 250 company For the year ending 31 December 2006, revenues were up 23.9% year-on-year to £649.1 million, with pre-tax profits up an astounding 45.8% to £97.0 million. Its market cap places it within the FTSE 250. An established brand The Group has established a leading presence in many of the key markets for professional recruitment around the world and has positioned itself in certain other markets, which offer the opportunity for future growth. Within its current largest markets, Michael Page has also built a regional presence; in the UK, France and Australia. Consequently the Michael Page brand is among the most widely recognised brands in the professional recruitment industry. A market leader Michael Page is widely recognised as leading the development of the market for professional recruitment services around the world. A UK Business Superbrand Michael Page International has again been awarded Business Superbrand status in the UK. A new Superbrand book is published every 18 months and features some of the UK's foremost B2B companies and this is the 4th consecutive time we've been featured. The Sunday Times 100 Best Companies to Work For Michael Page International is featured in the 'The Sunday Times 100 Best Companies to Work For' and received particular commendation for organic growth, people development and individual contribution to t

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