Head of Performance
- Employer
- Michael Page Marketing
- Location
- England, Bristol
- Salary
- Negotiable
- Closing date
- 16 Dec 2021
View more
- Sector
- Marketing / PR
- Responsibilities
- Marketing
- Position/Level
- Senior Management
- Contract Type
- Permanent
- Language
- English
Job Details
The role will be responsible for monitoring and optimising efficiency of activation, consumer and shopper executions and creative & campaign processes to ensure marketing investments are optimised and cost and process efficiencies are realised.
Client Details
This company is currently the fourth largest in their industry and operates across 120 markets. They are a global FMCG business and have customers at the heart of everything they do.
Description
For this Head of Performance Marketing role, your main responsibilities:
- Measure, monitor and optimise efficiency of activation, consumer and shopper executions, creative & campaign processes to ensure marketing investments are optimised and cost and process efficiencies are realised
- Measure and compare commercial return on marketing activity e.g. revenue and A&P return on investment
- Lead and implement rigorous analysis across multiple media channels - developing leading marketing evaluation tools that utilise a broad base of techniques
- Develop capabilities in Consumer Marketing to ensure maximum impact of marketing investment decisions
- Ensure all Marketing stakeholders are fully engaged with key Marketing Effectiveness recommendations; communicate key insights to the business in a tailored, collaborative and compelling manner
Profile
To be considered for this Bristol based opportunity, you will need to have:
- Outstanding verbal, written and interpersonal communications skills
- Highly numerate and commercial
- Proven track-record of delivering complex programme of initiatives across multiple departments
- Experience developing marketing optimisation models
- Excellent influencing and data story-telling techniques
- Experience of using consumer and market insight to drive commercial gain
- Highly collaborative
Job Offer
As well as a fantastic salary package, there are also the following additional benefits:
- Bonus scheme
- Pension
- 25 days holiday (with an additional 4 days on top to cover the Christmas period and bank holidays)
Company
Michael Page International is one of the world's leading professional recruitment consultancies, specialising in the placement of candidates in permanent, contract, temporary and interim positions with clients. Worldwide presence Michael Page has grown entirely by organic expansion rather than through mergers or acquisitions. Established as a specialist recruiter in 1976, the group has expanded rapidly over the past 30 years and now has a global network of offices. The Group operates through 166 offices in 28 countries worldwide and 5,052 employees worldwide. Our specialist areas are: Accounting, Tax and Treasury; Financial Services and Banking; Consultancy, Strategy and Change; Engineering & Manufacturing; Human Resources; IT & Technology; Legal; Marketing; Procurement & Supply Chain; Property & Construction; Retail & Hospitality; Sales; Secretarial. A FTSE 250 company For the year ending 31 December 2006, revenues were up 23.9% year-on-year to £649.1 million, with pre-tax profits up an astounding 45.8% to £97.0 million. Its market cap places it within the FTSE 250. An established brand The Group has established a leading presence in many of the key markets for professional recruitment around the world and has positioned itself in certain other markets, which offer the opportunity for future growth. Within its current largest markets, Michael Page has also built a regional presence; in the UK, France and Australia. Consequently the Michael Page brand is among the most widely recognised brands in the professional recruitment industry. A market leader Michael Page is widely recognised as leading the development of the market for professional recruitment services around the world. A UK Business Superbrand Michael Page International has again been awarded Business Superbrand status in the UK. A new Superbrand book is published every 18 months and features some of the UK's foremost B2B companies and this is the 4th consecutive time we've been featured. The Sunday Times 100 Best Companies to Work For Michael Page International is featured in the 'The Sunday Times 100 Best Companies to Work For' and received particular commendation for organic growth, people development and individual contribution to t
- Website
- http://www.michaelpage.co.uk/
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