Looking for a Marketing Manager who is a self-motivated individual with a "can do" attitude to join our growing Product & Marketing team. This exciting new Marketing Manager role involving the sale and associated customer experience of the latest IT, Communications, Mobile and Energy products to UK SMEs.

Client Details

A Telecommunications company based in Leeds that is the Home of Digital Transformation. they are a multi award-winning provider of communications and IT solutions for business. they provide a wide range of innovative solutions to small and medium enterprises in the UK, allowing them to future proof their business and achieve success, all whilst lowering costs, increasing revenue and efficiency.

Description

• Work closely with the Head of Marketing & Products
• Input and build the optimal marketing and activity plan (either acquisition, cross-sell or retention) to achieve the annual KPI's
• Direct responsibility for the PPC, SEO, Re-targeting and Aggregator channels
• Use prior performance, analysis and insight/ to build Customer led, cross channel (Direct and/ or Digital) plans - supported by promotions, campaigns and contact strategies to deliver commercial objectives
• Produce world class, insight led briefs to the Marketing Agency on commercial objectives and campaign requirements. Ensure that creative executions meet brief requirements
• Define test & learn (champion/challenger) based activity to continually protect and improve marketing response rates - working across new propositions, pricing, data and contact strategies - ensure learning is embedded in future activity
• Produce presentations, lead meetings and support Head of and Directors with marketing strategy development
• Own relationships / be the marketing interface with wider business stakeholders - including Product, Pricing and Partnerships/ Partners
• Work with and influence internal stakeholders, including; Insight & Analysis, Sales, Customer Sales & Service, Compliance and Operations to ensure activity is well planned, well thought through and executed
• Lead projects to improve a key process, launch a new initiative or improve a customer journey
• For your area of responsibility know the performance inside out and understand the drivers to improving metrics - working closely with Insight & Analysis team to lead inputs to forecast and annual budget
• Understand which levers improve response, CPA and Pay back; price, segmentation, seasonality etc.
• Ensure activity adheres to Lily's financial requirements and enable us to grow value across all customer segments - whilst being in line with our low regulatory risk appetite and in line with industry good practice
• Be comfortable with applying legislative requirements (FCA, DPA) as well as adhering to relevant codes of practice and ASA requirements.
• Ensure all marketing activity aligns to a customer need

Profile

Essential:

• Marketing Manager with 4+ years experience.
• Extensive and proven experience of managing people
• Experience of managing relationships with digital media/search agencies
• Digital content development and best practice to support SEO
• Highly motivated self-starter with experience of working in a results driven environment and able to engage the right stakeholders
• Multi-tasker able to work well under pressure, with competing priorities and pace to deadlines
• Ability to solve problems
• Ability to develop plans, forecast and analyse performance to inform decisions
• Computer literate - able to use Word, Excel & PowerPoint
• Team player - works well across team functions
• Good stakeholder management skills - internally and externally
• Strong analytical skills with the proven ability to identify trends, understand campaign performance and identify opportunities for growth and optimisation of campaigns
• Detailed up to date knowledge of all legislation relating to promotions and codes of practice

Desirable:

• Budget management, forecasting and planning skills
• B2B marketing experience in the IT / telecommunications sector

Job Offer

• Join as a Marketing Manager with scope to grow into Head of Marketing.
• Competitive Salary
• Pension scheme
• 20 days holiday plus the option to buy additional holiday days.
• Duvet day (Day of annual leave for your birthday)
• Onsite parking
• £15 towards gym membership
• The chance of winning fantastic monthly and yearly incentives such as a trip to Cape Town, monthly £250 vouchers, source referrer commission and review incentives.