Chief Marketing Officer
- Employer
- Boyden
- Location
- London (Central), London (Greater) (GB)
- Salary
- Competitive Salary Package
- Closing date
- 21 Oct 2021
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- Sector
- Banking, Financial Services, Insurance, Digital, Private Equity, Telecoms / Utilities, Marketing / PR
- Responsibilities
- Executive Management, Marketing, Strategy, PR / Communications
- Position/Level
- Director, Senior Management, Department Head
- Contract Type
- Permanent
Job Details
Trade Nation is an award-winning B2C industry leader in low-cost trading and offers competitive fixed spreads for a range of markets.
The ethos of the business is borne from a simple belief that customers deserve better, and this resonates in the culture of the business and the people they employ. The business lives and breathes its intent to provide the best customer services in all aspects of their business.
The Role
- The Chief Marketing Officer will own the customer mission strategy, budget, and execution for all marketing initiatives.
- Orchestrate and deliver a robust data insight led TTL marketing strategy to drive lead generation, customer acquisition and retention across all channels.
- Build on the firm’s brand development and reputation to increase brand recognition and loyalty in key customer segments.
- Lead, motivate & empower the team to deliver strong results and personal growth.
Experience & Skills
- Proven track record of leading and executing fully B2C integrated marketing strategies to increase brand reach, user acquisition, engagement, and retention.
- Can demonstrate a balanced approach of using judgement and strong analytical, data led ROI and KPI’s in decision making.
- Proven success in “digital first” brand campaign marketing.
- Brings a track record in creating customer communities through delivery of best-in-class marketing engagement.
- Strong leader with proven success in building, developing and empowering teams.
- Adept communicator at all levels.
- Experience of working in a brand led B2C Financial Services, Technology or related B2C industries.
Please include a covering letter along with your CV
Company
Boyden is recognized as one of the world’s premiere leadership solutions and talent advisory firms. We work with globally-oriented, growth, and emerging organisations providing executive search, interim management, and leadership consulting services, committed to collaborating with clients to discover the right leadership solutions that enable them to meet their business objectives
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