Head of Trade Marketing - eCommerce Consulting- EMEA
- Employer
- Mackenzie Search
- Location
- London (Greater), London (Greater)
- Salary
- c.£130,000 base + Bonus + Benefits + Equity
- Closing date
- 6 Jun 2019
View more
- Sector
- Marketing / PR
- Responsibilities
- Analyst
- Position/Level
- Professional / Specialist
- Contract Type
- Permanent
- Language
- English
Head of Trade Marketing - eCommerce Strategy Lead - c.£130,000 + Bonus + Benefits
Lead the development of a new trade marketing division within Global agency looking to work closer with our FMCG/Retail clients to become more agile at eCommerce.
Trade Marketing budget allocation and deal making
What technology do we deploy?
What data is useful?
How do we stay on the leading edge constantly?
How do we spread our marketing budget with retailers vs B2C?
How do we become Amazon like?
All are being asked by our clients and as a Global agency we need to pull together all the elements as a virtual team to deliver.
You will need to have:
- Experience of managing commerce activity in a brand, retailer or agency
- Exposure to Amazon/ Direct to Consumer marketing/Omnichannel/MarketPlace Business Models
- Successful experience of delivering projects across complex matrix organisations in Trade Marketing/Vendor Management
- Broad data [e.g Shopper, Digital Shelf] and digital [e.g Performance Marketing] exposure
- Senior C level project experience to drive change across an organisation
- Drive the revenue targets with successful new business pitching magic
- Exposure to partner tools 9Edge, BazaarVoice, Brand Bank, Profitero etc.)
Marketing Search & Selection www.MackenzieSearch.com
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