Client Services Director - Flexible Workspace
Flexible workspace is not a new concept however, there has been a significant growth in this market in the last 10 years. Newer operators such as WeWork and The Office Group have disrupted the market by creating brands that are cool to be associated with, leveraged coworking and community to create a vibe and an energy that members want to be a part of, have delivered economies of scale from building larger centres and have demonstrated to corporates the benefits of leveraging flexible space as part of their portfolio.
Traditional investors/landlords have generally only provided space on a limited management and long-term basis. As a consequence, they are not set up to run a more operationally intensive business. With the strong growth in this sector the market is recognising that the model has changed for good and all parties need to respond to increasing occupier demand for both flexibility and ease of use.
To capitalise on rapid growth in the Flexible Workspace market and Landlord need for operating partners to help them enter the market, they are developing a ‘White Label’ Flexible Workspace solution. A white label product is a product or service produced by one company, that other companies (the marketers i.e. The Landlord) rebrand to make it appear as if they had made it. They will offer the ability to design, build, market, sell and operate a flexible workspace solution for existing and new clients, under a management agreement which delivers an improved return to the landlord and builds a profitable business for them. The client has the ability to leverage its global scale and distribution platform, as well as existing property management capability and is therefore well positioned to enter this market.
This is therefore a very exciting opportunity to join and help to shape a brand-new part of the business focussed on a high growth market sector. There is a need to move rapidly in order to respond to competitor activity and to capitalise on the current opportunity to help shape the industry response at this critical time in its evolution.
This role is responsible for all B2B sales of the White Label Flexible Workspace. This will include building a pipeline of client opportunities and converting opportunities to contracted locations. The role will need to work cross functionally with other members of the White Label Management team in order to demonstrate our credibility in this space to potential clients and to ensure that they are confident in our ability to deliver to specific client requirements. There will then be a requirement for a robust handover to the client account manager and operational delivery teams to ensure they deliver a seamless customer experience.
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