Group Director – UK Sales (student admission and recruitment)

London (Central), London (Greater) (GB)
Competitive Salary
20 Nov 2018
25 Nov 2018
Contract Type

Group Director – UK Sales (student admission and recruitment)

Coventry University

Competitive Salary

Location: Coventry

Attraction and conversion of students within Higher Education is an increasingly competitive and challenging environment. The Coventry University Group has achieved recent success in significantly growing its portfolio, reputation, and student base. In order to sustain and build upon its success, the University Group is transforming its approach to the recruitment of UK students, while exploiting its network of regionally-based recruitment specialists and its large and diverse portfolio of undergraduate and postgraduate offerings. We now have an exciting opportunity for a business development professional to future proof our approach and lead us into the next phase of student attraction and retention.

Please note that experience within the education sector is not essential.

This role will be accountable for strategically designing, developing, leading, and implementing a recruitment and admissions strategy across the Coventry University Group. Working within a matrix environment, the role holder will have strategic knowledge and insight of key markets, innovative strategy, and demonstrable knowledge of ‘best in class’ operations to gain distinctive competitive advantage on behalf of the Coventry University Group. The role holder will employ both strategic and tactical approaches to enhance the existing recruitment pipelines whilst testing new markets and approaches in order to meet the strategic growth ambitions of the University Group. The individual appointed will have proven successful experience of developing data driven customer-focussed national and regional sales teams.

The role holder will be influential in moving the recruitment and admissions organisation to a model of recruitment which develops a strong sales and customer-centric culture and workforce, robust sales processes, and an agile strategy driven by data. The aim is to achieve stretching student recruitment targets, while establishing strategies that move towards a medium-term re-positioning of Coventry University Group in the UK market as a dominant local and national recruiter.

This is a unique opportunity for a highly motivated individual to support this ambitious University in the next stage of its development.

Founded by entrepreneurs and industrialists, our roots are as the Coventry School of Design in 1843. We are now a global hub of learning and research welcoming students at our home in the heart of England at our London campus, and at new cutting-edge College facilities in North Yorkshire and East London. We have transformed our reach and impact as a provider of quality learning though joint ventures around the world. Coventry collaborates with over 25 partners in over a dozen countries to deliver education and prepare graduates for global, mobile careers. We support more than 43,000 students.

Coventry is an award-winning University which refuses to rest on its laurels. It is ranked no.13 in the Guardian University Guide 2018 and is the UK’s top new university (The Guardian and the Complete University Guides 2018). We are ambitious for our students and as a University Group; we have set ourselves a challenging and transformational Corporate Plan for the years ahead. Our strategy is built on four pillars: delivering an even higher quality student experience, research with impact, developing further as a global university, and continuing to embody how business and industry can work together through enterprise and innovation.

Closing date for applications is 23.59 hours GMT on Sunday, 25th November, 2018.

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